Nov 24, 2021
In this episode, I interview David Fradin, the President of Spice Catalyst based in Silicon Valley, USA, a worldwide product success management and product success marketing training, consulting, and assessment organization. They offer training to product managers and product marketing managers who are under huge companies to help them accelerate revenue and innovation.
In 2012, Spice Catalyst was born and David as a former mentor and professor was teaching courses that cover understanding what customers do, personas, innovation, value proposition, markets, and product strategy plans. Within the next two years since 2012, he saw growth of about $5 million and now constantly growing about 100% each year with current FTEs of 6.
David says that in order to promote products and accelerate market impact, business owners along with the managers should always consider what is good for their customers and engage in continual fast-paced cycles of learning and innovation that accelerate revenue and keep ahead of the market.
This Cast Covers:
Additional Resources:
…………………………………………
Quotes:
“Make sure the company's values and your values are matched.” —David Fradin
“If you make a mistake, that's okay because most of us learn better from our mistakes than from doing things successfully.” —David Fradin
“It's important to make sure that the team has teamwork and that they have the backs of the other members.” —David Fradin
“Team-building exercises are very important so everyone knows what they need.” —David Fradin
“Focus on the customer, not on all the other organizational things.” —David Fradin
…………………………………………
Music from https://filmmusic.io “Cold Funk” by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0