Nov 19, 2023
In this episode, Jodie Zerega, Managing Director of Zerega Consulting, takes us through her incredible 20-year journey of growing her legal recruitment business from a one-woman show to a thriving team of 10. She shares her strategies for navigating challenges, fostering a collaborative culture, and achieving an impressive 79% job offer acceptance rate. Small business owners looking to scale and build a successful team will find this episode both inspiring and insightful.
Why would you wait any longer to start living the lifestyle you
signed up for? Balance your health, wealth, relationships and
business growth. And focus your time and energy and make the most
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Troy asks our special guest about their journey's start
and defining success, their industry reconsideration, and the most
challenging phase in business growth. He inquires about their love
for small business growth, key habits for owners, and insights on
team building, wins, mistakes, and advice.
And a snapshot of the the final five Grow A Small Business Questions
Jodie believes that one of the
most challenging aspects of growing a small business is finding the
right balance. It's about being able to "turn it off." She
acknowledges the burning passion for what she does and the constant
drive to keep going, often finding it hard to switch off from work.
Finding that balance between work and personal life has been her
ongoing struggle.
Two standout business books have
made a significant impact on her entrepreneurial journey.
"Traction" by Gino Wickman and "E-Myth" by Michael Gerber are her
top recommendations.
Jodie prefers an online learning
tool is section, a paid platform that provides various classes,
some live and others on-demand. Currently, section is focusing on
AI and how businesses can harness its potential. Jodie finds this
resource invaluable for her professional development, as it keeps
her updated on the latest trends and strategies.
According to Jodie, the essential
tool for Small Business growth is to emphasizes the importance of
investing in the right people and technology. Surrounding yourself
with knowledgeable and trustworthy individuals who can offer
valuable insights is crucial. Additionally, she suggests investing
in cutting-edge technology to equip your team with the tools needed
to succeed quickly. In recruiting, speed is essential, and
technology can help achieve rapid results.
Reflecting on her 20-year journey, Jodie's advice to her younger self would be simple but powerful: "Buckle your seatbelt." She acknowledges the rollercoaster nature of her industry, the emotional aspects of recruiting, and the need to play the roles of psychologist and psychiatrist. Every day is a new adventure, and perseverance is key.
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Quotable quotes from our special Grow A Small
Business podcast guest:
Surround yourself with people who are smarter than
you; they can offer valuable insights - Jodie Zerega
Balance is the hardest thing in growing a small business; it's
challenging to turn it off - Jodie Zerega
Invest in the best technology to help your team achieve success
quickly - Jodie Zerega
Build a collaborative environment where
your team believes in your mission; it's about 'us,' not just 'me'
- Jodie Zerega