Aug 29, 2021
In this episode, I interview Danielle Allen, a business leader and co-founder of Two Birds Brewing, a brewing company based in Melbourne, Australia, developing and manufacturing craft beers for retail and on-premise sales in venues across Australia. This is Australia’s first female-owned brewing company.
Danielle, together with her friend Jayne Lewis began their journey in the Craft Beer industry after their two-week trip in the West Coast of the US in 2010 where they visited breweries, wineries and dined at some world-renowned restaurants. Jayne was originally a winemaker by trade but transitioned into brewing while Danielle had been in product development and marketing for 10 years. With their complementary skills, Two Birds Brewing was born.
According to Danielle, the hardest thing in growing a small business is the commitment to work. Commitment to work involves many things for the excellence of the business. This is why every business owner must develop the self-discipline to execute the tasks needed to be done.
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Additional Resources:
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Quotes:
“Stay true to yourself, don’t copy other people, have a firm view of your vision, and just stick to it.” —Danielle Allen
“You can drive the business forward by making sure that the connection between sales and marketing continuously works.” —Danielle Allen
“It is worth getting people that share the same values that you have.” —Danielle Allen
“Understand each other on a personal level, and understand each other's roles as well. That's important.” —Danielle Allen
“I’m a big believer in data integrity, it gives us the ability to have information at the fingertips” – Danielle Allen
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Music from https://filmmusic.io “Cold Funk” by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0